From Static to Dynamic: Unlocking Real-Time Personalization to Boost B2C Marketing Success

From Static to Dynamic: Unlocking Real-Time Personalization to Boost B2C Marketing Success

Drowning in data? You’re not alone – most marketers feel they are, too. In fact, according…

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Experiture Earns 2024 Emotional Footprint Awards for Marketing Platforms Champion Title — Midmarket

Experiture Earns 2024 Emotional Footprint Awards for Marketing Platforms Champion Title — Midmarket

FOR IMMEDIATE RELEASE New York, NY – September 2024 — Experiture, a leading omnichannel marketing automation…

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Predictive Segmentation: The Crystal Ball for Modern Marketers

Predictive Segmentation: The Crystal Ball for Modern Marketers

Imagine having a crystal ball that could predict your customers’ next moves. What would they buy…

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7 Tips to Improve Customer Engagement

7 Tips to Improve Customer Engagement

Customer engagement extends the customer lifecycle and helps increase your earnings from each person whom you…

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7 Reasons Why Your Nonprofit Needs Marketing Automation

7 Reasons Why Your Nonprofit Needs Marketing Automation

Marketing automation is a powerful tool in the hands of businesses. It has been shown to…

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Lead Nurturing: 7 Campaign Ideas Your Company Should Try

Lead Nurturing: 7 Campaign Ideas Your Company Should Try

It is such a wonderful day in the business world when prospects come to the table…

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Marketing Automation Checklist: 5 Things Your Program Should Definitely Have

Marketing Automation Checklist: 5 Things Your Program Should Definitely Have

There are a lot of options for marketing automation, but some are better than others. When…

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7 Ways to Make Your Social Media Posts Engaging

7 Ways to Make Your Social Media Posts Engaging

Social media platforms and brand websites can be highly effective means of finding new prospects and…

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Lead Scoring: 5 Ways to Determine Lead Readiness

Lead Scoring: 5 Ways to Determine Lead Readiness

An estimated 79 percent of marketing leads never actually become customers. A lack of an efficient…

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5 Marketing Automation Mistakes You Are Making

5 Marketing Automation Mistakes You Are Making

Marketing Automation allows you to do more without having to do it all manually, but it isn’t…

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6 Ways to Protect and Nurture Your Sales Leads

6 Ways to Protect and Nurture Your Sales Leads

Your ability to protect and nurture your sales leads will directly impact your success as an…

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5 Reasons Why Lead Scoring Is So Important

5 Reasons Why Lead Scoring Is So Important

The art of cultivating a prospect from lead generation through a final sale can be a…

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Good Lead Nurturing: 4 Steps to Take Your Lead Nurturing to the Top

Good Lead Nurturing: 4 Steps to Take Your Lead Nurturing to the Top

According to Forrester Research, companies that have good lead nurturing skills are able to generate 50 percent more…

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Lead Generation: 4 Overlooked Ways to Get Qualified Leads

Lead Generation: 4 Overlooked Ways to Get Qualified Leads

Getting highly qualified leads make your sales team happy and increases your return on your marketing…

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10 Ways Marketing Automation Benefits Your Business

10 Ways Marketing Automation Benefits Your Business

Marketing automation benefits your business by allowing you to use your personnel assets in the areas…

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Lead Generation: 8 Ways to Generate Great Leads Online

Lead Generation: 8 Ways to Generate Great Leads Online

Ask any salesperson or marketer what their biggest challenge is, and the likely answer will be…

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